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VICTOR F. “TREY” TRAHAN, III, FAIA, SELECTED AS THE 2021 LAUREATE OF THE AMERICAN PRIZE FOR ARCHITECTURE BY BOTH THE CHICAGO ATHENAEUM: MUSEUM OF ARCHITECTURE AND DESIGN AND THE EUROPEAN CENTRE FOR ARCHITECTURE ART DESIGN AND URBAN STUDIES

New Orleans, LA /New York, NY, Nov. 16, 2021 (GLOBE NEWSWIRE) — New Orleans, LA/ New York, NY ""Trahan Architects, a global architecture firm with studios in New Orleans and New York City, announced today that its founder and CEO, Victor F. "Trey" Trahan, III, FAIA, has been selected as the 2021 Laureate for The American Prize for Architecture by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.

The Chicago Athenaeum additionally recognized two Trahan Architects projects for American Architecture Awards""the Ochsner Center for Innovation and the New England Mixed–Use Development.

"Kindness and compassion are exactly what best exemplify the works of Victor F. "Trey" Trahan, III, FAIA," stated Christian Narkiewicz–Laine, architecture critic and museum president/CEO of The Chicago Athenaeum. "Over the past three decades, Trahan's buildings have demonstrated a combination of those qualities of talent, vision and commitment that have produced consistent and significant contributions to humanity and to the built environment through the art of architecture. They have had the unique capacity to convey seemingly conflicting characteristics""power and modesty, boldness and subtlety, public authority and bravado, and at the same time, a sense of humble intimacy."

Narkiewicz–Laine continued, "The work is powerfully honest and authentic""sublime masterpieces of sincerity, erudition, steeped in a thorough knowledge of the discipline of architecture, and aspirations of profound cultural awareness. His built work gives opportunity and equality to the less privileged, mitigates the effects of natural disasters, reduces energy consumption, follows a resolute humanitarian agenda with the highest criteria and social objectives, and provides spaces that, at their best, welcome the public at large. Innovative and inspiring, he shows how architecture can and should improve people's lives and impact our otherwise ordinary existence""lifting us far and beyond the hectic and chaotic nature of our time, place and cities. In this decade, this is an architect that deserves even greater professional and public accolade."

The Award, organized jointly by two public institutions, The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies, honors American architects, as well as other global architects practicing on multiple continents, whose body of architectural work, over time, exemplifies superior design and humanist ideals. The American Prize for Architecture pays tribute to the spirit of the founder of modernism, Louis Sullivan, and the subsequent generations of Chicago practitioners such as Frank Lloyd Wright, Daniel H. Burnham and Holabird & Root. It also broadcasts globally the significant contributions of America's rich and inspiring architecture practice and its living legacy to the world at large.

“To be selected as the 2021 Laureate for the American Prize for Architecture by the Chicago Athenaeum's International Advisory Committee and for two of our projects to be awarded The American Prize for Architecture is an honor," said Trahan. "These awards exemplify our ethos and commitment to rootedness, artistry, materiality and our responsibility to designing for spatial equity."

Previous Laureates include Sir Norman Foster, Michael Graves, the General Services Administration, Richard Meier, Adrian Smith + Gordon Gill Architecture, Form4Architecture, James von Klemperer of Kohn Pedersen Fox Associates PC., and Bernardo Fort–Brescia and Laurinda Spear of Miami–based firm Arquitectonica. Last year, the Prize was given to Eric Owen Moss.

"Trahan epitomizes the revival of a more poetically and intellectually engaged architect who advocates for the role of the architect as being challenged to serve greater social, cultural and humanitarian needs and concerns of our civilization and society," said Narkiewicz–Laine. "Each of Trahan's buildings shows a precise understanding of how people will use the facility, the thoughtful and appropriate use of materials and a commitment to creating public spaces to benefit the larger community. By his professional example, he has so meaningfully expanded the role of the architect. Few in this profession, particularly today, have risen to the demands of practicing architecture as an artful endeavor. This is an architect who wholeheartedly believes in the poetic simplicity of materials and place–making, never leaving an architect's heavy–handed fingerprint on the design concept, intent or outcome. For the inspiration he provides, through his complex, intellectual example and his rich contributions to architecture and humanity past and future, Trey Trahan is the recipient of the 2021 American Prize for Architecture."

Trahan Architects was founded by Trahan on the belief that the mindful design of everyday spaces can elevate the human experience. It is a multi–disciplinary firm ranked the number one design firm by Architect 50, the annual ranking by Architect Magazine, the official publication of American Institute of Architects, which topped the list by building "dramatic, sumptuous and well–detailed projects." Trahan Architects has received over a hundred national, regional and local awards, as well as several international design competitions, including five National AIA Awards.

Attachments


GLOBENEWSWIRE (Distribution ID 8395651)

Zenfolio Acquires Format to Expand Services for Photographers

Menlo Park, California, Nov. 11, 2021 (GLOBE NEWSWIRE) — Zenfolio, the leader in creative and business solutions for photographers, announced that it has acquired Format, a major website–building platform and marketplace based in Toronto, Canada, used by professional photographers and artists worldwide. Both companies offer Software as a Service (SaaS) business solutions "" Zenfolio since 2006 and Format since 2010. Combined, these two market leaders provide the most comprehensive service offering to photographers and artists, leveraging their respective brands and complementary strengths.

John Loughlin, Zenfolio CEO, shared the rationale for bringing the two companies together. "We deeply respect the Format brand, their employees and community, and the business they have built," he stated. "This combination will expand the capabilities and services offered to our respective customers."

Lukas Dryja, Format CEO and Co–Founder, shared his enthusiasm for the merger. "Since creating Format, we have cared deeply about our community and team," he said. "Partnering with Zenfolio is a tremendous opportunity for both. The Format community will benefit from Zenfolio's extensive technology services while Zenfolio customers will have access to world class tools and designs to showcase their work online."

The Format acquisition continues a strategy launched by Zenfolio three years ago to reimagine the company. Zenfolio recently unveiled a new cloud–based technology platform using artificial intelligence and machine–learning that is redefining the business of photography. Zenfolio leads the industry in workflow automation, helping photographers manage and grow their businesses, while spending more time behind the lens.

"Bringing together two leading platforms for photographers allows us to accelerate the development of new services by taking best in breed features and capabilities and making them available to customers of both companies," Loughlin explained.

The two brands will initially operate in parallel, each retaining its current employee workforce and subscription base. Format will continue to be headquartered in Toronto. Zenfolio headquarters will continue to be located in Menlo Park, California.

About Zenfolio

Zenfolio Inc., a Centre Lane Partners company, offers advanced business solutions enabling photographers to easily show, share and sell their images. For the past 15 years, Zenfolio has proudly served photographers around the globe.

About Format

Format empowers professional photographers and creatives by transforming them into successful entrepreneurs. Founded in 2010 in Toronto, Canada, Format is a proudly self–funded company with a remote team distributed globally.

Vista Point Advisors acted as the exclusive advisor to Format in its sale to Zenfolio.

Attachment


GLOBENEWSWIRE (Distribution ID 8391286)

African broadcast group, MultiChoice puts South Africa centre stage in Dubai lineup with One Night with Mzansi and Content Showcase

Dubai, Oct. 13, 2021 (GLOBE NEWSWIRE) — MultiChoice is excited to announce the opening of its highly–anticipated premiere week at the Expo 2020 Dubai with headliner events, One Night with Mzansi and Content Showcase. Known for its incredible talent, South African shores are laden with authentic culture and creative prowess that make the country unlike any other in the world.

One Night with Mzansi, taking place at the Dubai Opera House on 17 October, will be a celebration of South Africa and its talent, showcasing our uniqueness through storytelling, performance, and music that takes our artists to the world.

The live show which will be hosted by South African born and internationally recognised talent, Nomzamo Mbatha, will be broadcast live by MultiChoice, the official broadcast partner of Team SA, on 1Magic (DStv channel 103) and Mzansi Magic Music (DStv channel 321) at 21:00 on the 17th of October.

The event will feature performances by local favourites – Mi Casa, Blaq Diamond, DJ Maphorisa, Daliwonga and Ami Faku with addresses by President Cyril Ramaphosa, the Minister of Arts and Culture, Nathi Mthethwa and the South African Business Council. In attendance will be production companies, Tshedza Pictures and The Bomb Shelter, who have worked closely with MultiChoice over the years to not only produce some of South Africa's brightest talent but to entertain millions daily. Artists include; Sho Madjozi, Pabi Moloi, Thando Thabethe, Coenie de Villiers, Dr Nothembi Mkhwebane, Khuzani Mpungose along with Mzansi Youth and Drakensberg Boys Choirs.

18 and 19 October will see Content Showcase, where cast and production teams of M–Net's gripping international co–production Reyka and the upcoming international co–production and Showmax Original, Bloods Psalms, will be in attendance along with invited guests for the viewings.

Throughout the duration of the Expo, Team South Africa's events will be carefully curated to expose the calibre of talent South Africa has, in addition to highlighting the country's beautiful natural assets and being open for business.

MultiChoice's Group Non–Executive Chair, Imtiaz Patel explains that, "MultiChoice has chosen this strategic direction as its contribution to national efforts to kick start the South African economy and contribute to job creation interventions."

"South Africa's attractiveness in the creative and cultural sector has, over the past few years, emerged as a key growth opportunity for the country, and as a platform on which to position and showcase its natural beauty and diversity using the international film and multimedia stage."

"The World Expo 2020, is therefore a platform to showcase the country's assets, both natural and people to, amongst others, the international business, investor, creative and tourism sectors. Both the creative and cultural, as well as the tourism sectors, have been hardest hit by the pandemic and the exposure at the World Expo 2020 can give these sectors a much needed boost."

Lights, camera, investment

Both events, at their core, are to encourage global investment in the post–pandemic economic recovery of South Africa. By showcasing the talent, culture and potential of the country, One Night with Mzansi and Content Showcase act as open–calls to international guests to visit, explore and experience the gateway to Africa.

South Africa, which accounts for a large portion of the African GDP, is an emerging market powerhouse rich with resources, which enable fruitful collaboration with other global countries.

MultiChoice is Team South Africa's official broadcast partner during the Expo 2020 Dubai, at which it will bring the message, Think South Africa, Think Opportunity. The Group will leverage its more than 20 million subscribers and 100 million viewers across the continent to bring the South African story of resilience and constant re–invention, to global audiences until the end of March 2022.


GLOBENEWSWIRE (Distribution ID 8372592)

INTERNATIONAL NON-PROFIT OCEANIC GLOBAL LAUNCHES THE BLUE STANDARD TO ESTABLISH UNIVERSAL ACCOUNTABILITY FOR SUSTAINABLE BUSINESS LEADERSHIP

New York, NY, Oct. 05, 2021 (GLOBE NEWSWIRE) — NEW YORK, NY – On Thursday, October 5th, the international non–profit Oceanic Global launched the Blue Standard (Blue) a first–of–its–kind cross–industry standard that empowers industries and businesses of all sizes to achieve measurable impact that protects our blue planet. Emissions, toxins, and plastics are all consequences of human–made industry that are devastating the Earth. And with 70% of the planet covered by the ocean (which regulates our climate, absorbs our carbon, and produces more than half of the oxygen we breathe) marine ecosystems are bearing the brunt of our actions. While there are several existing standards built on the notion of "going green," Oceanic Global's is the first–of–its–kind that looks at the impacts of industry on the ocean and humanity's interconnectivity to it, and empowers businesses of all sizes with actions that protect & restore the blue.

The Blue Standard was developed together with Oceanic Global's Scientific Advisory Board and trained experts in both WELL and LEED building rating systems, as a timely response to the impending threat of Climate Change and the increasing demand for transparent industry action. According to a 2021 study by Deloitte surveying over 10,000 individuals in over 6 different countries, more than 58% of respondents wanted organizations to adopt more environmental practices, and 42% reported have changed consumption habits themselves because of their stance on the environment. In turn, Blue features two core offerings: a 3–star sustainability verification system for Business Operations and Product and Packing Seals that verify plastic–free consumer goods. An evolution of Oceanic Global's long standing industry solutions program (formerly known as The Oceanic Standard), Blue has verified the sustainability achievements of 400+ across 26 counties to–date ranging from Bulleit distillery in Tennessee, House of Yes and Salesforce in New York, to the Mandarin Oriental in Bangkok, Citi Tower in Hong Kong, Habitas in Tulum, Mexico and all 19 Sandals Resorts International properties in the Caribbean. Leading sustainable brands including: Plaine Products, Raw Elements, Ball Aluminum Cups, are also amongst the inaugural brands set to be awarded with Blue's new Product and Packaging Seals.

Recognizing the opportunity and potential for businesses to meet both business demand and environmental need, the Blue Standard has also created custom programs for industries including: hospitality, music, events, office spaces, professional sports, consumer packaged goods, and more. These specified offerings work together to further the environmental efforts within their respective fields while also establishing universal accountability and cohesive benchmarks for sustainable business leadership across industry. Oceanic Global believes that impact should be accessible and open–source, and so the Blue Standard additionally offers a suite of services including: free educational guides, step–by–step auditing and consultation, and buying deals with a network of 300+ vetted vendors, that make it both easy and cost–effective for businesses to transition away from single–use plastics and otherwise environmentally detrimental products and processes. In turn, due it's comprehensive & solution–driven structure, the framework of the Blue Standard has been leveraged by international governments including those of: New York City, New York State, the United States, Barbados, Spain, and more, to help shape over 7 policies to–date.

"With businesses of all sizes increasingly adopting sustainable practices, we recognized both the need and the potential to create universal accountability for these efforts and for how they're communicated to consumers. Our hope is that through empowering comprehensive commitments to sustainability and lasting systems change, The Blue Standard will work to create a new balance between industries and the natural world that sustains them." – Lea d'Auriol, Founder of Oceanic Global

"The health of our ocean is at a tipping point as is that of our collective well–being. Blue works to empower tangible action at all levels. We developed Blue to inspire the people and communities that make up businesses and industries to take continued action for our blue planet, and to maximize the positive impact we can all create in our immediate spheres and beyond." – Cassia Patel, Program Director, Oceanic Global

Oceanic Global will celebrate the official launch of the Blue Standard via a free & open–to–the–public virtual event taking place on Thursday, October 7th live–streamed at both Noon EDT and Midnight EDT to accommodate varying time zones. The event will delve deeper into Blue's offering and feature environmental and industry thought leaders alike including: John Warner (Senior Vice President, Chemistry & Distinguished Research Fellow at Zymergen Corporation), Sandra Noonan (Chief Sustainability Officer, Just Salad), and Eduardo Castillo (Co–Founder & Creative Director, HABITAS; DJ) and more. To learn more and register to attend visit bluestandard.com.

ABOUT OCEANIC GLOBAL

Founded in 2017 by Lea d'Auriol, Oceanic Global (OG) inspires us to care deeply for the ocean and provides solutions to protect it. The international non–profit sheds light on humanity's essential relationship to the ocean and empowers individuals, communities, and industries to create positive change. Oceanic Global creates educational experiences, consults on sustainable operations, and engages local communities to generate measurable impact for our collective wellbeing. Oceanic Global has international hubs & volunteer bases in New York, London, Los Angeles, Barcelona, Tulum, and Hong Kong, and has additionally been the official non–profit and production partner to United Nations World Oceans Day since 2019. #CareDeeply | www.oceanic.global

ABOUT THE BLUE STANDARD

Launched in 2021 as an evolution of Oceanic Global's long standing industry solution program (formerly known as the Oceanic Standard) The Blue Standard (Blue) combats greenwashing, establishes universal accountability for sustainable business leadership, and empowers industries and businesses of all sizes to achieve measurable impact that protects our blue planet. Developed together with Oceanic Global's Scientific Advisory Board and trained experts in both WELL and LEED building rating systems, Blue features two core offerings: a 3–star sustainability verification system for Business Operations and Product and Packing Seals that verify plastic–free consumer goods. The Blue Standard offers specialized programs and consultation for industries including: hospitality, music, events, office spaces, professional sports, consumer packaged goods, and more, as well as free educational resources, step–by–step auditing and consultation support, and buying deals with a network of over 300+ vetted vendors to help businesses eliminate single–use plastics and operate sustainably. Blue has verified the sustainability achievements of over 400+ businesses across 26 countries to date, as well as helped over 7 environmental policies worldwide. www.bluestandard.com

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GLOBENEWSWIRE (Distribution ID 8336359)

INVNT GROUP® And PepsiCo Innovate Through Strategic Partnership At Global Fair In Dubai

New York, NY, Sept. 30, 2021 (GLOBE NEWSWIRE) — [INVNT GROUP] and PepsiCo have strategically partnered to design and build three one–of–a–kind, interactive, and educational pavilions opening October 1st , 2021. Each pavilion is designed around core sub–themes of Mobility, Sustainability, and Opportunity.

PepsiCo's global brands including Aquafina , Gatorade , Pepsi and Lay's headline the landmark pavilions; designed with the power of connectivity and sustainable futures in mind.

Each pavilion has taken acute dedication, creativity, and labor – logging 6,032 hours for the Aquafina The Drop pavilion, 5,815 hours for the Gatorade The Bolt pavilion, and 5,943 hours for the Pepsi & Lay's The Plus pavilion. Through advanced modular methodologies, INVNT GROUP in partnership with it's on the ground fabrication partner in Dubai, Bespoke Modular Systems, has designed and engineered the pavilions with eco–conscious materials and considerations.

Scott Cullather, President & CEO, INVNT GROUP notes, "We've been working collaboratively with PepsiCo since 2006 on many of their largest activations and brand engagements across the portfolio. We are thrilled to continue that partnership through our purposeful work. The entire world will be present at this magnificent event, and we look forward to entertaining, educating, inspiring, and delighting."

Jamal Wick, Managing Director, Bespoke Modular Systems added, "We are thrilled to support INVNT GROUP in bringing to life their designs for these iconic pavilions and can't wait for the world to experience them firsthand this October."

Aquafina: The Drop

The glistening Aquafina pavilion features 41,000 strategically placed recyclable aluminum cans on its exterior, creating a striking yet fluid water–drop structure. Visitors will be transported through The Drop pavilion as if within a water drop, while engaging with eye–opening statistics and ways to eradicate water inequity experienced by so many, globally.

It also delivers a high–tech experience with "Aquatar": the 3D water encyclopedia that shares facts on the human body's relationship to water. Aquatar was created with Unreal Engine, the world's most open and advanced real–time 3D creation tool for cutting–edge content, interactive experiences, and immersive virtual worlds. Upon engaging, guests are transformed into water and water particles are displayed on a larger–than–life curved projection wall – all in real time.

Gatorade: The Bolt

Gatorade delves into to the science of physical performance and active lifestyles. The Bolt pavilion features multiple educational and shareable moments, starting with a retrospective of the Gatorade legacy and its relationship to some of the greatest athletes and sports moments of all time.

Visitors will get a look at the Gatorade Sports Science Institute (GSSI Lab), which boasts years of research focused on performance of the human body and its unending capabilities. Gatorade approaches personal hydration through innovation, with the GX Sweat Patch. Created to sync with your mobile device, the patch tracks performance vitals through perspiration, and offers bespoke recommendations for powering active lifestyles.

The Bolt pavilion also features an experiential moment where visitors can put their agility to the test against other visitors, through the Gatorade React Board.

Pepsi & Lay's: The Plus

Bringing two of the world's biggest brands under one roof, visitors can crunch and fizz through The Plus pavilion. Designed to engage all the senses through a kaleidoscope of bold flavors and rich colors, the pavilion creates a moment of joy and discovery.

Lay's immersive pods allow visitors to bask in the renewing power of the spring season. Visitors can step into a striking cherry blossom display that is enhanced by scents of some of the most inventive Lay's flavors from around the world.

Pepsi Black draws visitors into a multi–media world activated by cutting edge technology. Unity, the world's leading platform for creating and operating interactive, real–time 3D (RT3D) content, powers interactive stations like the Pepsi Black "Pledge Wall" – a giant 5m x 4m LED curved wall where guests can enter a pledge and send their pledge into the fizzing world of Pepsi. The wall will hold all visitor's pledges over the 6 months duration of the global conference. The number of pledges will keep accumulating and eventually the activation will cycle through thousands of pledges.

"PepsiCo will bring its unique sense of fun, ensuring that every guest makes the most of this iconic world gathering. The Bolt, The Drop, and The Plus are perfectly aligned with subthemes of Opportunity, Mobility and Sustainability and will showcase how PepsiCo will lead the world towards a fun and sustainable future," said PepsiCo's AMESA Chief Marketing Officer, Mustafa Shamseldin.

The pavilions will be open from 1 October 2021 through March 2022.

######

ABOUT INVNT GROUP

[INVNT GROUP] was established with a vision to provide consistent, meaningful, well–articulated BrandStory across all platforms. With offices in New York, Dubai, London, Singapore, San Francisco, Sydney, Stockholm, Detroit, and Washington D.C.; headed up by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT represents a growing portfolio of complementary disciplines designed to help forward–thinking organizations everywhere, impact the audiences that matter, anywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative–led culture consultancy, Meaning; branded content studio and content marketing agency, HEV'; collegiate events and experiences, INVNT Higher Ed, and INVNT, the founding live brandstory telling agency. For more information about [INVNT GROUP], visit: www.invntgroup.com.

ABOUT PEPSICO

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than US$70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito–Lay, Gatorade, Pepsi–Cola, Quaker, and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than US$1 billion each in estimated annual retail sales.

Guiding PepsiCo is the vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit www.pepsico.com.

ABOUT BESPOKE MODULAR SOLUTIONS

Bespoke Modular Solutions (BMS) provides a new level of modular and prefabricated turnkey solutions to innovational real estate developers, hoteliers, and private residential projects to name a few. We offer a complete end–to–end solution, from a team of international experts that understand the region's cultural and geographical sensitivities. Our designers and engineers have worked for the most renowned European companies in modular construction and in hotel operations.

Our company values live by building a better future for our next generation and children. We therefore are proud to say that we are pioneers in the region in off–site construction in an eco– friendly environment, with sustainable materials and in a time reduced manner. For more information, visit: www.bespoke–modular–solutions.com.

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GLOBENEWSWIRE (Distribution ID 8335601)

INVNT GROUP® And PepsiCo Innovate Through Strategic Partnership At Global Fair In Dubai

New York, NY, Sept. 30, 2021 (GLOBE NEWSWIRE) — [INVNT GROUP] and PepsiCo have strategically partnered to design and build three one–of–a–kind, interactive, and educational pavilions opening October 1st , 2021. Each pavilion is designed around core sub–themes of Mobility, Sustainability, and Opportunity.

PepsiCo's global brands including Aquafina , Gatorade , Pepsi and Lay's headline the landmark pavilions; designed with the power of connectivity and sustainable futures in mind.

Each pavilion has taken acute dedication, creativity, and labor – logging 6,032 hours for the Aquafina The Drop pavilion, 5,815 hours for the Gatorade The Bolt pavilion, and 5,943 hours for the Pepsi & Lay's The Plus pavilion. Through advanced modular methodologies, INVNT GROUP in partnership with it's on the ground fabrication partner in Dubai, Bespoke Modular Systems, has designed and engineered the pavilions with eco–conscious materials and considerations.

Scott Cullather, President & CEO, INVNT GROUP notes, "We've been working collaboratively with PepsiCo since 2006 on many of their largest activations and brand engagements across the portfolio. We are thrilled to continue that partnership through our purposeful work. The entire world will be present at this magnificent event, and we look forward to entertaining, educating, inspiring, and delighting."

Jamal Wick, Managing Director, Bespoke Modular Systems added, "We are thrilled to support INVNT GROUP in bringing to life their designs for these iconic pavilions and can't wait for the world to experience them firsthand this October."

Aquafina: The Drop

The glistening Aquafina pavilion features 41,000 strategically placed recyclable aluminum cans on its exterior, creating a striking yet fluid water–drop structure. Visitors will be transported through The Drop pavilion as if within a water drop, while engaging with eye–opening statistics and ways to eradicate water inequity experienced by so many, globally.

It also delivers a high–tech experience with "Aquatar": the 3D water encyclopedia that shares facts on the human body's relationship to water. Aquatar was created with Unreal Engine, the world's most open and advanced real–time 3D creation tool for cutting–edge content, interactive experiences, and immersive virtual worlds. Upon engaging, guests are transformed into water and water particles are displayed on a larger–than–life curved projection wall – all in real time.

Gatorade: The Bolt

Gatorade delves into to the science of physical performance and active lifestyles. The Bolt pavilion features multiple educational and shareable moments, starting with a retrospective of the Gatorade legacy and its relationship to some of the greatest athletes and sports moments of all time.

Visitors will get a look at the Gatorade Sports Science Institute (GSSI Lab), which boasts years of research focused on performance of the human body and its unending capabilities. Gatorade approaches personal hydration through innovation, with the GX Sweat Patch. Created to sync with your mobile device, the patch tracks performance vitals through perspiration, and offers bespoke recommendations for powering active lifestyles.

The Bolt pavilion also features an experiential moment where visitors can put their agility to the test against other visitors, through the Gatorade React Board.

Pepsi & Lay's: The Plus

Bringing two of the world's biggest brands under one roof, visitors can crunch and fizz through The Plus pavilion. Designed to engage all the senses through a kaleidoscope of bold flavors and rich colors, the pavilion creates a moment of joy and discovery.

Lay's immersive pods allow visitors to bask in the renewing power of the spring season. Visitors can step into a striking cherry blossom display that is enhanced by scents of some of the most inventive Lay's flavors from around the world.

Pepsi Black draws visitors into a multi–media world activated by cutting edge technology. Unity, the world's leading platform for creating and operating interactive, real–time 3D (RT3D) content, powers interactive stations like the Pepsi Black "Pledge Wall" – a giant 5m x 4m LED curved wall where guests can enter a pledge and send their pledge into the fizzing world of Pepsi. The wall will hold all visitor's pledges over the 6 months duration of the global conference. The number of pledges will keep accumulating and eventually the activation will cycle through thousands of pledges.

"PepsiCo will bring its unique sense of fun, ensuring that every guest makes the most of this iconic world gathering. The Bolt, The Drop, and The Plus are perfectly aligned with subthemes of Opportunity, Mobility and Sustainability and will showcase how PepsiCo will lead the world towards a fun and sustainable future," said PepsiCo's AMESA Chief Marketing Officer, Mustafa Shamseldin.

The pavilions will be open from 1 October 2021 through March 2022.

######

ABOUT INVNT GROUP

[INVNT GROUP] was established with a vision to provide consistent, meaningful, well–articulated BrandStory across all platforms. With offices in New York, Dubai, London, Singapore, San Francisco, Sydney, Stockholm, Detroit, and Washington D.C.; headed up by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT represents a growing portfolio of complementary disciplines designed to help forward–thinking organizations everywhere, impact the audiences that matter, anywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative–led culture consultancy, Meaning; branded content studio and content marketing agency, HEV'; collegiate events and experiences, INVNT Higher Ed, and INVNT, the founding live brandstory telling agency. For more information about [INVNT GROUP], visit: www.invntgroup.com.

ABOUT PEPSICO

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than US$70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito–Lay, Gatorade, Pepsi–Cola, Quaker, and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than US$1 billion each in estimated annual retail sales.

Guiding PepsiCo is the vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit www.pepsico.com.

ABOUT BESPOKE MODULAR SOLUTIONS

Bespoke Modular Solutions (BMS) provides a new level of modular and prefabricated turnkey solutions to innovational real estate developers, hoteliers, and private residential projects to name a few. We offer a complete end–to–end solution, from a team of international experts that understand the region's cultural and geographical sensitivities. Our designers and engineers have worked for the most renowned European companies in modular construction and in hotel operations.

Our company values live by building a better future for our next generation and children. We therefore are proud to say that we are pioneers in the region in off–site construction in an eco– friendly environment, with sustainable materials and in a time reduced manner. For more information, visit: www.bespoke–modular–solutions.com.

Attachment


GLOBENEWSWIRE (Distribution ID 8335601)

INVNT GROUP® And PepsiCo Innovate Through Strategic Partnership At Global Fair In Dubai

New York, NY, Sept. 30, 2021 (GLOBE NEWSWIRE) — [INVNT GROUP] and PepsiCo have strategically partnered to design and build three one–of–a–kind, interactive, and educational pavilions opening October 1st , 2021. Each pavilion is designed around core sub–themes of Mobility, Sustainability, and Opportunity.

PepsiCo's global brands including Aquafina , Gatorade , Pepsi and Lay's headline the landmark pavilions; designed with the power of connectivity and sustainable futures in mind.

Each pavilion has taken acute dedication, creativity, and labor – logging 6,032 hours for the Aquafina The Drop pavilion, 5,815 hours for the Gatorade The Bolt pavilion, and 5,943 hours for the Pepsi & Lay's The Plus pavilion. Through advanced modular methodologies, INVNT GROUP in partnership with it's on the ground fabrication partner in Dubai, Bespoke Modular Systems, has designed and engineered the pavilions with eco–conscious materials and considerations.

Scott Cullather, President & CEO, INVNT GROUP notes, "We've been working collaboratively with PepsiCo since 2006 on many of their largest activations and brand engagements across the portfolio. We are thrilled to continue that partnership through our purposeful work. The entire world will be present at this magnificent event, and we look forward to entertaining, educating, inspiring, and delighting."

Jamal Wick, Managing Director, Bespoke Modular Systems added, "We are thrilled to support INVNT GROUP in bringing to life their designs for these iconic pavilions and can't wait for the world to experience them firsthand this October."

Aquafina: The Drop

The glistening Aquafina pavilion features 41,000 strategically placed recyclable aluminum cans on its exterior, creating a striking yet fluid water–drop structure. Visitors will be transported through The Drop pavilion as if within a water drop, while engaging with eye–opening statistics and ways to eradicate water inequity experienced by so many, globally.

It also delivers a high–tech experience with "Aquatar": the 3D water encyclopedia that shares facts on the human body's relationship to water. Aquatar was created with Unreal Engine, the world's most open and advanced real–time 3D creation tool for cutting–edge content, interactive experiences, and immersive virtual worlds. Upon engaging, guests are transformed into water and water particles are displayed on a larger–than–life curved projection wall – all in real time.

Gatorade: The Bolt

Gatorade delves into to the science of physical performance and active lifestyles. The Bolt pavilion features multiple educational and shareable moments, starting with a retrospective of the Gatorade legacy and its relationship to some of the greatest athletes and sports moments of all time.

Visitors will get a look at the Gatorade Sports Science Institute (GSSI Lab), which boasts years of research focused on performance of the human body and its unending capabilities. Gatorade approaches personal hydration through innovation, with the GX Sweat Patch. Created to sync with your mobile device, the patch tracks performance vitals through perspiration, and offers bespoke recommendations for powering active lifestyles.

The Bolt pavilion also features an experiential moment where visitors can put their agility to the test against other visitors, through the Gatorade React Board.

Pepsi & Lay's: The Plus

Bringing two of the world's biggest brands under one roof, visitors can crunch and fizz through The Plus pavilion. Designed to engage all the senses through a kaleidoscope of bold flavors and rich colors, the pavilion creates a moment of joy and discovery.

Lay's immersive pods allow visitors to bask in the renewing power of the spring season. Visitors can step into a striking cherry blossom display that is enhanced by scents of some of the most inventive Lay's flavors from around the world.

Pepsi Black draws visitors into a multi–media world activated by cutting edge technology. Unity, the world's leading platform for creating and operating interactive, real–time 3D (RT3D) content, powers interactive stations like the Pepsi Black "Pledge Wall" – a giant 5m x 4m LED curved wall where guests can enter a pledge and send their pledge into the fizzing world of Pepsi. The wall will hold all visitor's pledges over the 6 months duration of the global conference. The number of pledges will keep accumulating and eventually the activation will cycle through thousands of pledges.

"PepsiCo will bring its unique sense of fun, ensuring that every guest makes the most of this iconic world gathering. The Bolt, The Drop, and The Plus are perfectly aligned with subthemes of Opportunity, Mobility and Sustainability and will showcase how PepsiCo will lead the world towards a fun and sustainable future," said PepsiCo's AMESA Chief Marketing Officer, Mustafa Shamseldin.

The pavilions will be open from 1 October 2021 through March 2022.

######

ABOUT INVNT GROUP

[INVNT GROUP] was established with a vision to provide consistent, meaningful, well–articulated BrandStory across all platforms. With offices in New York, Dubai, London, Singapore, San Francisco, Sydney, Stockholm, Detroit, and Washington D.C.; headed up by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT represents a growing portfolio of complementary disciplines designed to help forward–thinking organizations everywhere, impact the audiences that matter, anywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative–led culture consultancy, Meaning; branded content studio and content marketing agency, HEV'; collegiate events and experiences, INVNT Higher Ed, and INVNT, the founding live brandstory telling agency. For more information about [INVNT GROUP], visit: www.invntgroup.com.

ABOUT PEPSICO

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than US$70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito–Lay, Gatorade, Pepsi–Cola, Quaker, and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than US$1 billion each in estimated annual retail sales.

Guiding PepsiCo is the vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit www.pepsico.com.

ABOUT BESPOKE MODULAR SOLUTIONS

Bespoke Modular Solutions (BMS) provides a new level of modular and prefabricated turnkey solutions to innovational real estate developers, hoteliers, and private residential projects to name a few. We offer a complete end–to–end solution, from a team of international experts that understand the region's cultural and geographical sensitivities. Our designers and engineers have worked for the most renowned European companies in modular construction and in hotel operations.

Our company values live by building a better future for our next generation and children. We therefore are proud to say that we are pioneers in the region in off–site construction in an eco– friendly environment, with sustainable materials and in a time reduced manner. For more information, visit: www.bespoke–modular–solutions.com.

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GLOBENEWSWIRE (Distribution ID 8335601)

INVNT GROUP® to launch bzar – Xperience Shopping™ An “always on” 24/7/365 global, immersive metaverse connecting brands, consumers, experiences, content, and creators through gamification

New York, NY, Sept. 07, 2021 (GLOBE NEWSWIRE) — Launching this November, bzar is a patent pending, disruptive, immersive, metaverse leveraging Epic Games' Unreal Engine, the most powerful real–time 3D creation tool, and partnering with SURREAL Events, a leading developer of multiplayer virtual experiences in Unreal. With multiplayer capabilities and gamified elements blended with virtual retail experiences or "brand worlds", bzar offers brand safe environments, fosters brand love, and creates instantaneous transaction results.

Heavily rooted in entertainment, gaming, and celebrity brand sectors "" allowing members to play and shop, providing an engaging shorthand between the influencer to consumer check out "" bzar is a new paradigm for shareable, fun, and exciting shopping experiences.

bzar, pioneered by Scott Cullather, Co–founder and CEO of [INVNT GROUP] and Founder and CEO of bzar, will launch with a select group of brands that will debut their "brand worlds" in the bzar metaverse. bzar stands for a world which holds no limitations to creativity, love, inclusivity, fun, excitement, and the desire to connect with each other. Unbound by the restrictions of physical space, time, and distance, bzar invites modern brands to create their own brand worlds, and to tell their stories with imagination establishing an emotional connection between their brand and their most important consumers "" Millennials and Gen Z.

Members create custom avatars equipped to discover, play, try on, and shop exclusive digital and physical products. Along with the ability to attend interactive live performances with virtually anyone in the entire bzar metaverse.

"We have been developing the bzar metaverse for over 18 months. When Mark Zuckerberg joins the narrative, you know you are onto something big. Our ideas of community start with people. Modern global consumers and brands want more than four walls and to scroll endlessly over flat boring images of products – which is what today's brick and mortar, e–comm and omni–channel platforms offer. Today, consumers and brands demand experience and innovation. bzar reimagines retail and experiential spaces in unimaginable virtual worlds, that help power modern, world–class brands. By bringing all those communities together, we hope to build the most powerful and exciting collective of brands, culture–shakers and makers on the planet." Scott Cullather, Founder and CEO, bzar

bzar speaks to a conscious consumer – they are authenticity focused and seek to be part of a community of firsts. Community is not created by bzar, it meets at bzar "" empowering the audience to create the community and the culture.

bzar powers brands who seek to cultivate communities of the future.

For more on bzar – Xperience Shopping please visit: www.bzar.com

#####

About INVNT GROUP

[INVNT GROUP] was established in 2020 with a vision to provide consistent, meaningful, well–articulated BrandStory across all platforms. With offices in New York, Dubai, London, Singapore, Sydney, Stockholm, and Detroit; headed up by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT represents a growing portfolio of complementary disciplines designed to help forward–thinking organizations everywhere, impact the audiences that matter, anywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative–led culture consultancy, Meaning; branded content studio and content marketing agency, HEV'; collegiate events and experiences, INVNT Higher Education, and INVNT, the founding live brandstory telling agency. For more information about [INVNT GROUP], visit: www.invntgroup.com.

About SURREAL

SURREAL is a first–of–its–kind virtual event platform enabling audiences across industries to connect, collaborate and celebrate in entirely new ways. Web–based, hosted in the Cloud and pixel–streamed to participants, SURREAL provides a “digital twin” to physical events and experiences""bridging the possible and impossible in any virtual environment imaginable. Designed to be social–first, gamelike and avatar–based, SURREAL inspires organic meetings and real–world "collisions" in a variety of spaces and with intuitive tools that make it easy to converse and connect with colleagues. Visit www.surrealevents.com for more information.

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GLOBENEWSWIRE (Distribution ID 8321253)

‘Falcon’s Beyond Global’ Launches as Fully Integrated Development Enterprise for IP-Driven Parks, Resorts, Media, & Merchandise

New enterprise brings proprietary "Katmandu' and partner IPs to global markets through theme parks, resorts, feature films, episodic series, consumer products, and beyond.

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Joint venture with Meli Hotels International brings access to prime real estate and a global operating presence in major tourist destinations in 40 countries.

ORLANDO Fla., July 07, 2021 (GLOBE NEWSWIRE) — With proven theme park success in Europe, an award–winning creative team, patented technologies, and access to global real estate in prime tourist destinations, Falcon's Beyond Global, LLC has launched as a fully integrated enterprise to propel story–driven, experiential entertainment around the world.

Until now, it has proven almost impossible for most IP franchises to rapidly deploy across media content, consumer products, and hardest of all, themed location–based entertainment, all at once.

The new enterprise, supercharged by a joint venture with Meli Hotels International, will be the only vertically–integrated entertainment powerhouse able to simultaneously activate an intellectual property across the full transmedia spectrum "" with the potential to transform the $440 billion hospitality and entertainment category.

Meli, the world's #1 leisure hotel group with 390+ properties in 40 countries, many in prime beach destinations, is jointly developing theme park + resort combos with Falcon's Beyond at flagship properties on multiple continents.

Falcon's Beyond was formalized this May when leading attraction design & master–planning firm Falcon's Creative Group united with themed–entertainment company Katmandu Group.

This powerful combination has instantly created the only fully integrated source for simultaneous entertainment IP activations""from streaming media development to theme park site acquisition; master planning to brick–and–mortar projects; immersive ride & attraction design to merchandise creation; right through world–class park & resort operation.

Expanding and Evolving the Katmandu IP

A first major focus of Falcon's Beyond will be to apply its IP Expander model to the rapid evolution of its original and wholly–owned "Katmandu" IP""already popular with the millions of Europeans who have visited Sol Katmandu Park & Resort in Mallorca, Spain, and a growing list of Katmandu–branded kids camps in Meli's Sol Hotels.

Audiences resonate with the Katmandu universe's timeless, intertwined tales""where mythical characters come to life in wild adventures, inspiring wonder with imaginative, immersive realms, elusive yetis, and a multicultural cast of adventurers.

Along with new characters, a streaming video series, and merchandise, the proven Katmandu IP will undergo a brick–and–mortar expansion. Through unique technological capabilities, Falcon's Beyond will establish Katmandu as the first world–class theme park to have every ride and attraction customized to a centralized story "like chapters in the same legend," and digitally tied to individual guest experiences.

Development is moving forward on additional Katmandu parks on the grounds of Meli resorts in Punta Cana, Dominican Republic, Tenerife, Spain and other key tourist destinations.

Enabling the Impossible

"Falcon's Beyond Global represents the ultimate combination of unlimited storytelling potential, agile and flexible real estate scalability, and imaginative expansion into a multitude of categories," said Cecil D. Magpuri, CEO of Falcon's Beyond Global and founder of the original Falcon's Creative Group. "We develop inclusive, story–driven experiences that we can bring to market with unprecedented speed, removing all the massive challenges IP franchises and developers face when attempting this feat on their own."

"We are truly enabling the impossible," said Scott Demerau, Executive Chairman of Falcon's Beyond Global and co–founder of Katmandu Group. "Through our partnership with Meli, we have created a new playbook for building cost–effective, "Big–Experience, Small–Footprint' theme parks, from beach resort communities to mixed–use entertainment spaces. Falcon's Beyond Global brings a full complement of technology, design, and media expertise to the equation. Together, we are offering something that's simply never been accessible to companies before. This is a huge benefit to developers, emerging IPs, and even entertainment giants."

Creating "Big–Experience, Small–Footprint" Parks

Meli Hotels and Katmandu Group originally came together in a 2012 joint venture to launch the themed Sol Katmandu Park & Resort in Mallorca and complement the beach holiday experience by providing "entertainment with rooms." Their proof–of–concept rocketed to the top of the Meli Sol portfolio and was named in the European Hospitality Awards as the #1 hotel in Europe for innovation in service, out of more than 100,000 hotels. Trivago Global named the park + resort as the #1 Hotel in Spain for Traveling with Kids. TripAdvisor named Katmandu Park in the top 3 parks in Spain three years in a row, and as a Travelers' Choice Best of the Best 2020.

Falcon's Beyond will elevate this unique, proven model of "Big–Experience, Small–Footprint" theme parks for Katmandu and other IPs around the world, leveraging the joint venture with Meli, whose global operating presence enables growth in any tourism destination across the Americas, Europe, Asia, and beyond. The rights to additional important IPs have already been secured, and Falcon's Beyond is in discussions with others to deploy complete transmedia expressions at unheard–of speeds. The company has worked on master planning and design projects totaling over $100 billion and won numerous design awards for its world–class attractions and experiences.

Revolutionary Alternative to Mega Parks

Traditional "mega theme parks" require at least 6–8 years of planning, billions in investment, difficult real estate acquisition, new transportation infrastructures, urban planning, and 5–7 years of construction.

Falcon's Beyond delivers a revolutionary alternative.

Falcon's proprietary rides and attractions are world–class, cutting–edge, story–driven, and the first of their kind. Its patented technologies are uniquely able to create mega–park experiences in "Big–Experience, Small–Footprint" parks "" which leverage underused land on existing resorts in dense tourist hotspots. Falcon's Beyond parks can be deployed in as little as a 24–36 month window at a tiny fraction of the cost of a mega park, with Falcon's providing expert, ongoing operations.

A True Disruptor

“Meli is committed to bringing extraordinary experiences to our guests around the world," said Andr Gerondeau, Chief Operating Officer of Meli Hotels International. "Katmandu–themed parks and resorts will be a vital part of our story moving forward, and we feel this initiative puts us five years ahead of the rest of the hospitality industry in delivering "entertainment with rooms.' Everyone at Meli is thrilled to be working with the creative minds and experienced development experts at Falcon's Beyond."

"Falcon's Beyond and its unprecedented, imaginative, and already–deployed IP activation model completely shifts the established entertainment industry paradigm," said industry leader Ken Faier, founder of Epic Story Media, a full–service, creator–driven kids entertainment company. "We have seen first–hand what Falcon's is creating and we are really excited to explore an epic collaboration. There is a big demand for families looking for exciting experiences around great IP."

With its expertise in intellectual property expansion, licensing, and immersive experiences, Falcon's Beyond Global has unprecedented power to turn imagined worlds into reality "" inspiring wonder in audiences and guests, with memories to last a lifetime.

About Falcon's Beyond Global LLC
Headquartered in Orlando, Florida, Falcon's Beyond Global, LLC is a fully integrated, top–tier experiential entertainment development enterprise specializing in intellectual property expansion. The company brings its own proprietary and partner IPs to global markets through owned and operated theme parks, resorts, attractions, patented technologies, feature films, episodic series, consumer products, licensing, and beyond. The company has won numerous design awards and provided design services in 39 countries around the world. It is composed of four core divisions: Falcon's Treehouse (master planning & design), Falcon's Digital Media, Falcon's Licensing, and Falcon's Parks & Resorts. Storytelling is the guiding force behind all Falcon's Beyond projects""which turn imagined worlds into reality. For more information, visit www.falconsbeyondglobal.com

About Meli Hotels International
Founded in 1956 in Palma de Mallorca, Spain, Meli Hotels International (MHI) has more than 390 hotels open, or in the process of opening, in more than 40 countries. They operate under the brands Gran Meli Hotels & Resorts, Paradisus by Meli, ME by Meli, Meli Hotels & Resorts, INNSiDE by Meli, Sol by Meli, and TRYP by Wyndham. The company is a global leader in resort hotels, and its resort experience has allowed it to become a leader in the growing market of urban hotels inspired by leisure. The Sustainability Yearbook 2020, published by S&P Global, named Meli among the Most Sustainable Hotel Companies in the World (Silver Medal), and it has been included among Europe's Climate Leaders 2021 by the Financial Times & Statista. Meli Hotels International is also a member of the IBEX 35 and is the Spanish hotel company with the best corporate reputation, per Merco Ranking. For more information, visit www.meliahotelsinternational.com

CONTACT:

Joel Moore
Praytell Strategy
joel@praytellagency.com

Mara Umbert
Meli Hotels International
maria.umbert@melia.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/77a4b0cf–859f–4c92–b5c4–8e95f66ea4f6


GLOBENEWSWIRE (Distribution ID 8276257)

E3 2021: Game On.

LOS ANGELES, April 06, 2021 (GLOBE NEWSWIRE) — It's "Game On." for E3, as The Entertainment Software Association (ESA) officially unveils plans for a reimagined, all–virtual E3 2021 that will engage video game fans everywhere. With early commitments from Nintendo, Xbox, Capcom, Konami, Ubisoft, Take–Two Interactive, Warner Bros. Games and Koch Media, and more to come, E3 2021 will take place June 12 through June 15.

Developers will be showcasing their latest news and games directly to fans around the world. The ESA will be working with media partners globally to help amplify and make this content available to everyone for free.

"For more than two decades, E3 has been the premier venue to showcase the best that the video game industry has to offer, while uniting the world through games," said Stanley Pierre–Louis, President & CEO of the ESA. "We are evolving this year's E3 into a more inclusive event, but will still look to excite the fans with major reveals and insider opportunities that make this event the indispensable center stage for video games."

While maintaining E3's longstanding position as a central destination for industry networking — where new partnerships and connections between video game publishers, developers and media are made — the digital format for E3 2021 means more people than ever can participate.

The ESA looks forward to coming back together to celebrate E3 2022 in person. In the meantime, see you online this June!

The E3 2021 EPK can be found here: https://e3expo.com/press–kit–21x

About E3

E3 is the world's premier event for computer and video games and related products. The show is owned and operated by the ESA, the US trade association dedicated to serving the business and public affairs needs of the companies developing and publishing interactive games for video game consoles, handheld devices, personal computers, and the internet. For more information, visit www.e3expo.com or follow E3 on Facebook @E3Expo or Twitter @E3.

About the ESA

The Entertainment Software Association (ESA) serves as the voice and advocate for the U.S. video game industry. Its members are the innovators, creators, publishers and business leaders that are reimagining entertainment and transforming how we interact, learn, connect and play. The ESA works to expand and protect the dynamic marketplace for video games through innovative and engaging initiatives that showcase the positive impact of video games on people, culture and the economy. For more information, visit the ESA's website or follow the ESA on Twitter @theESA.

Press Contacts:

Kat Jones, Motiv PR, kjones@motivpr.com

Johner Riehl, Wonacott PR, jriehl@wonacottpr.com


GLOBENEWSWIRE (Distribution ID 8211960)